Endless Entertainment was recently featured in the events publication, BizBash. Here’s an excerpt:
The MTV Video Music Awards landed in Brooklyn for the first time on Sunday evening, bringing the iconic show to the Barclays Center with presenters including Jimmy Fallon, Kevin Hart, and Jared Leto, as well as showstopping performances from Lady Gaga, Justin Timberlake, and Katy Perry. We asked some of the country’s top event pros to weigh in on their favorite moments—as well as on the details they thought needed improvement. Here’s what President of Endless Entertainment, Will Curran said.
What I liked: “The red carpet street was a brilliant idea. They did an excellent job involving Brooklyn into the theme and the entire event. Justin Timberlake and ‘NSync stole the show. His performance of nearly all of his hit songs was an incredible peak to the show, and really brought the energy to the next level. Lastly, the visuals for Bruno Mars’ performance were incredible. Excellent use of laser, moving lights, and LED screen.”
What I would have done differently: “The start of the show was sort of a lull. Lady Gaga’s performance was not one of our favorites, then followed by Miley Cyrus’s performance—including her shaking her junk all over Robin Thicke—left us all wondering if we should keep watching. The performances improved as the night went on, but if you’re going to keep people tuned in from the start, you need to start on a high energy note.”
Letter Grade: B+. “Justin Timberlake really helped carry this positive letter grade. His performance had the entire venue on their feet dancing and singing. Not only was it a great performance for the VMAs but also one for the history books. However, we were not as impressed with stage design as in past years, and some of the performances were just sub-par.”
For the full article, please visit BizBash